IIt is true that color speaks volumes about one’s profession or products and their services. In fact, the color of the workwear is so associated with the company that the color becomes the identity of the company or business space. Mostly it has been observed that the color of the workwear complements the logo of the company while preserving the identity of the workplace.
According to Helly Hansen Workwear, one of the most popular workwear brands, choosing a suitable color for workwear is not an arbitrary decision as the colors are the only ones used as a powerful signifier. Some of the vibrant colors also prove to be ideal for young companies looking for speed, convenience and the warmth of the industrial atmosphere. Therefore, below are some of the most common colors used in the professional work areas:
Black and white
The colors of Black and White are the preferred workwear colors for the business areas. It gives a classic look and gives a strong message of a serious working environment. The white color symbolizes both simplicity and ease of use on the other hand; the black color symbolizes elegance as well as formality and hidden depths. Most companies also opt for other colors against black, such as green or blue color, but it does not leave as strong an impact as the black and white workwear.
Blue work clothes
Blue is considered a masculine and business-like color and has the intentions of calm, confidence and reliability. The blue color is generally intended for tech companies that tend to target a male audience. Some of the most popular brands such as HP, Ford, Samsung, Gillette, IBM, Microsoft, Facebook and Twitter choose the blue color because they have a technical work environment and mainly target the male audience.
Green colored work clothes usually indicate nature and health. As a result, they are mainly used for businesses that focus on eco-services and health areas such as clinics and hospitals. Green is considered a refreshing color signifying both health and cleanliness and is combined with white used with various medical products. If you want to create a calm, reliable, safe and healthy atmosphere, you can certainly opt for a green color.
Yellow work clothes
The yellow color is one of the most attractive colors usually promoting attraction. The yellow color, in combination with red, gives a powerful impact. Most food brands and food outlets such as McDonald’s, Wendys, DHL, Walls and Burger King use this combination to attract the majority of customers.
Red work clothes
Choosing a red color is one of the boldest choices and is usually used in small amounts as an accent color. Most call-to-action buttons on various websites are colored red because this color symbolizes speed, vibrancy and energy. These are also the main reasons why red is preferred by the majority of fast food industries, courier companies and sports teams.
Orange work clothes
Orange color generally means warmth which is why most tour companies use it. Being an energetic and visually appealing color, it grabs the attention of kids and so Nickelodeon, Fanta, Nike and other major kids brands use orange as much as possible.
So these were some of the main colors that could be chosen as industrial or business workwear based on the work area.